Better for environment

Around the world, water is a subject of growing concern. Demand for water is increasing within communities, industry and agriculture, while at the same time, persistent drought caused by climate change is causing increasing water shortages. This exacerbates problems in many regions. And that endangers not only people and businesses, but also the natural ecosystems that are so dependent on the same water resources.

 
Farm water management optimisation
To do our bit for water management, we are working with the Sustainability Initiative Fruit and Vegetables (SIFAV). Founded in the Netherlands, this initiative's mission is to achieve 100% sustainable trade of fruit and vegetables from Africa, Asia and South America.

Ambition

By 2025, at least 70% of our volume purchased from high water risk regions will come from verified farms.

In addition, we want to be even more involved and work with our producers and partners to jointly make a positive contribution to sustainability at the river basin level in water management projects.