Discover our Ambient Range consisting of delicious products that add value to the rest of our assortment.
Jalapeño Cheese Sauce, Green Nacho Sliced Jalapeño peppers, wheat tortillas, Chunky Salsa and Tortilla Chips in 3 different flavours.
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Our Guacabites have been selected according their innovative character. Have you ever seen guacamole in an appetizer before? Therefore the Guacabites won the Innovation Award!
2018
We joined in a competition to win an award, issued by the magazine "Kuche" from Catering Inside in Germany and our new launched Mozzarella Caprese Bites won the award!
2018
Head Office has moved to another building in Oosterhout
2017
SKAL certified for our BIO avocado pulp
2016
These new Avocado Fries, a fresh avocado slice, battered and breaded with a spicy flavored skin, have had its world premiere at the Anuga in Cologne. A specialist jury selected the Avocado Fries out of a pool of innovative products.
2015
Expanding our sales outside Europe and Middle-East.
2015
Investment in the Mexican production facility.
2013
Entering the retail with a new line of 6 appetizers and 2 avocado products.
2012
Expanding of the category Tortillas & Grabbetizers with Pita bread.
2012
Management buy-out from Simplot US.
Salud Foodgroup Europe was born.
First introduction of High Pressure guacamole in Europe.
2008
Expanding the product range with a new category: Tortillas.
2007
Introduction of Tropical Fruit consisting of Mango, Pineapple, Melon, Papaya and a mix of these fruits.
2005
Expanding the product range with Avocado Dices, Avocado Slices and Avocado Halves.
2001
The head office has moved to a new building.
1999
Expanding of the products with a new category: Appetizers - based on cheese fillings and Jalapeño peppers.
1998
In 1995 Ruud Meijer started the company Simplot Europe Inc. as a subsidiary of the J.R. Simplot company, selling guacamole only.
1995
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